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Advanced Energy® Strengthens Customer Resources and Extends Global Communications Capabilities with Newly Designed Website
Enhanced corporate website offers tailored content to registered users, enabling two-way, on-line communications with customers on an opt-in basis
FORT COLLINS, Colo., June 14, 2006—Advanced Energy Industries, Inc. (Nasdaq: AEIS) today announced that it has significantly improved one of its most important customer resources—its corporate website at www.advanced-energy.com. Driven by analytical insights and best practices, the redeveloped site optimizes accessibility to product and market content, including exclusive content for registered users. This marks the first step in a corporate-wide program to improve web-based content, projects and services to AE’s customers worldwide.
Users can register on the website and subsequently opt-in via e-mail to receive targeted content, such as product demonstrations, and to subscribe to news lists as well as technology and market-specific announcements. Users can select among semiconductor, flat panel display, data storage, solar cell, architectural glass and other advanced product application markets. In addition, users can select among DC power, RF power, mass flow, ion and plasma sources and temperature measurement technologies.
“Our corporate objective is to deliver value-added, customer-focused solutions—with velocity, quality and precision,” explained Dr. Hans Betz, president and CEO of AE. “Having an enhanced, two-way communication channel increases our ability to listen to and converse with our global customers. AE is well known for our technology expertise and ability to optimize our customers’ critical processes. Our enhanced corporate website enables us to disseminate important information to our customers more effectively than ever and extends our efforts in providing optimized solutions.”
“We understand that our customers’ time is valuable, especially when seeking answers,” noted Todd Miklos, vice president of marketing. “In addition to quality content, we now offer customers convenient ways to exchange information via our website and the ability to choose content that is of special interest.”
The significant redesign provides easy access to company, product and market information as well as reference information such as white papers, magazine reprints and application notes. Standard icons on product and service pages enable visitors to send one-click e-mail inquiries to Advanced Energy sales and support or forward specific pages to friends and colleagues.
Advanced Energy will continue to refine its website, improve content and personalize the user experience in subsequent phases.
About Advanced Energy®
Advanced Energy® develops innovative power and control technologies that drive high-growth, plasma thin-film manufacturing processes worldwide, including semiconductors, flat panel displays, data storage products, solar cells, architectural glass, and other advanced product applications.
AE®’s product portfolio includes precise, flexible power systems; reliable gas and liquid flow-management systems; accurate thermal instruments; and global support services. Leveraging this focused product portfolio and technology leadership, AE creates solutions that maximize process impact, improve productivity, and lower cost of ownership for its customers, including original equipment manufacturers (OEMs) and end-users around the world.
AE operates in regional centers in North America, Asia, and Europe and offers global sales and support through direct offices, representatives, and distributors. Founded in 1981, AE is a publicly held company traded on Nasdaq National Market under the symbol AEIS. For more information, go to www.advanced-energy.com.
Advanced Energy® and AE® are trademarks of Advanced Energy Industries, Inc.